Google Search Console tutorial for beginners – Google Webmaster Tools

Author : Deepak Kumar Das |


Introduction:

Search Console (formerly called Google Webmaster Tools) is the best analysis tool to check your web positioning. You’ll see why these Google Webmaster Tools (webmaster tools) can be vital for your website or blog.

Well, Google Search Console (or Google Webmaster Tools as it was called before) is a set of features or free “tools” that Google offers us and with which you can optimize, analyze and check the status of your website or blog in search results of Google.

What is Google Search Console or Google Webmaster Tools?

If you do not know about this tool, Google Webmaster Tools is a free service offered by Google that allows you to have a large amount of information about your website and the people who visit it. It’s like Google Analytics you will say.

It can be used to find out how many people are visiting your site and how they are finding each other. However, some functionalities are more technical, and that will help you improve the indexing of your page. You will see how many pages are indexed in Google, as they have searched, notify Google of new pages by adding the sitemap, see the external links that come to your website, if malware has entered you … and so more and more things. It can also help find and correct website errors, as well as create and verify a robots.txt file.

How is it used?

First of all, go to the Google Search Console page and log in with your Google account. It’s that simple, you do not need to create a special account in Search Console or anything like that, and you directly use your Google account.

Once inside you will see the main page, where you can add your site and start using the tools.

Verify Your Website Or Blog:

The first step once you add your website or blog is to verify that you are actually the administrator of the site. The method recommended by Google is the simplest because you simply have to download the HTML file that indicates, upload it to your website and press the “Verify” button.

Once verified, you can enter “Panel of the site,” where you will see the menu with the available tools and a summary of the status of your website in 4 sections.

Submit Your Sitemap:

The next thing you have to do is send a sitemap of your site so that Google knows what you have in it and can index the URLs that are on your website or blog. Creating the sitemap of your site is very simple, but it will depend on which platform or content manager you are using:

Once you have your sitemap created, you just have to send it using the Google Webmaster Tools from the Site Panel using the Crawl> Sitemaps menu and clicking on

It will also have to wait 24/72 hours or so until Google crawls the URLs and indexes them.

Send Sitemap To Google Webmaster Tools:

This is another fascinating tool that you can access from the menu Search appearance> HTML Improvements. In this section, it will show you if you have duplicate titles or descriptions or if you are missing any, if the titles are too long or too short, etc.

Accelerated Mobile Pages:

This is a report that was recently added in the Search Console with the appearance of Google AMP pages, a simplified HTML version that improves the loading speed of websites when they are visited from mobile devices.

With this report Accelerated Mobile Pages you see on screen you can check the number of AMP pages of your site that have been indexed by Google. And it also alerts you if you have errors in some of your AMP pages, so you can see what it is about and you can correct them.

Search Queries:

My favorite of all the Google Webmaster Tools. With this tool, you can discover exciting things about your website, such as the queries by which your links appear in the results or the number of clicks you receive for each query.

  • Number Of Queries: This is the number of queries for which a link on your website has appeared.
  • Impressions: The number of times your website has appeared with all those queries.
  • Clicks: The number of clicks people have made on those impressions.

Search Analysis:

  • Google has improved its search query section with the new search analysis, and the truth is that it has been much better and easier to use.
  • In general, it is basically the same as what was already there but they have added a series of very interesting filters, and they have ordered it in such a way that the data looks much better.
  • Above all, there is a more indicative graph with the relationship that exists between the impressions, the clicks that are made on each link and the position that is taking over time.
  • As for the filters, they are much more accessible than before. This allows you to manage the graph to your liking and compare data quickly filtering by queries, pages, countries, and devices, types of search or dates. Take a look because it has no waste.

Links To Your Site:

In this section, you can see which websites link to yours, what text they link to and which pages of your website are the most linked to other websites. These data come in handy to know who “loves you,” but it’s also good to know if you link to a website that does not interest you. Do not forget that link building can be decisive to improve or worsen your web positioning according to the “reputation” of the web that links you.

If your website or blog is recent, do not be surprised that not yet have data in this section because it still has not bound anyone, but do not worry because with time and with some link building throwing nose can get you the link.

Manual Actions In Search Console:

Google is giving more and more important to the mobile usability of websites, and it is logical to see that nowadays you start to surf from your mobile phone almost as much or more than from your computer.

That is why it is important to take a look at this mobile usability report from time to time and verify that you do not have any errors. Because if so, as indicated in the report, you could have worse web positioning in Google from mobile devices:

So be very careful with this report, because with the new Google Mobile-First indexing it can be key to keep your SEO at a good level.

Indexing Status:

The basis of the Google Webmaster Tools is precise that all the possible URLs of your website are indexed, and this is what is shown in this section.

Explore As Google:

The purpose of this report is to see for yourself how the Google bot crawls and processes the URLs of your site. This way you can check if you are tracking them well or if there is a problem like blocking any resource or image that you cannot access, etc.

But you will also see that when you browse a URL (if there are no errors), you can also request that it be indexed. That’s why this functionality of Search Console is used a lot to force the indexing of URLs and to try to be updated by Google in the search results as soon as possible.

Content Keywords:

It shows you a list of the keywords that Google Webmaster Tools have found throughout the content of your website or blog. This is another way to check if you are focusing your website well on the topic you want to address and why you want to be found (this as you have seen you can check in the Search Queries section).

Blocked Resources:

This report will let you know if the search engine blocks some of your URLs. Some may be hindered by the mere fact of being pages that need a password or are closed to indexing.

URL Removal:

If at any time you intend to remove a URL from your domain in the search results, you only have to include this URL in this subsection of webmaster tools.

Tracking:

Here you can get some of the most important reports that webmaster tools can offer you.

This category contains the following subsections:

  • Crawl errors.
  • Tracking statistics.
  • Explore like Google.
  • txt tester
  • Sitemaps
  • URL parameters.
  • Tracking Errors

This report will help you to know and get every one of the URLs that are showing crawling errors in the search engine.

There are usually four types of tracking errors:

  • Server error 304
  • Error 404
  • Access denied
  • Is not found

Conclusion:

Hence from above all information it is clear that Google Search console tool is beneficial for the webmaster and play an important role in Search Engine Optimization. It also gives you the status of your website or blog in search results of Google.

Bottom Line:

Are you currently using Google Search Console for your weblink? If not, then what are you waiting for, just go for it. Sign up now for an account and start collecting data for your website. If you feel we are missing something in our writings or you have any query, just tell us in the comment section below. Do share this informative article to your friends.

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